eBuying Guides: Where to Buy Fishing Equipment - - Concentrates on where to buy and shop for products, but also has staff-produced buying guides for over 200 products. Some of the guides are links to other buying guide sites. Accepts no payments for listings.
Epinions: Fishing and Flyfishing - - Consumer-generated reviews, buying tips and advice, ratings, price information, and searchable in a variety of ways from price to product type.